LinkedIn's New Facelift Experience

Exploring Some Top New features

Presumably the new LinkedIn interphase is slowly being rolled out across various users of the platform (and randomly I suppose), as some of my colleagues are still on the old interphase. At the time of writing I could not locate a public announcement on the LinkedIn blog but by time of reading, this could change.

In case you have not been one of the fortunate many to experience the new LinkedIn interphase, I thought I'd share my personal best features.

I must say, the first impression was a little uncomfortable but the new 'look' is without a doubt a much more intuitive design experience with the priority on the items (in my opinion) that users rely on, on a daily bases, front and centre, easy to locate and overall, a speedier engagement.
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My only criticism (or annoyances) so far are the occasional errors, for example: hanging of my screen for long periods (while pages load) or an error message along the lines of "Error...it's not you, it's us, please try again or refresh your browser" or publishing glitches.

But, I will say this and with due respect, some of these could have been due to connection but most are party to such re-designs. However, and in any/all cases, these are pretty darn negligible in the context of the millions of users on the platform who are due for the upgrade.

Here are my favourite new features

1. A well presented layout

2. New navigation/tool bar

3. New on-screen smart messaging feature

4. Quick-access to the full suit of LinkedIn products and services

5. A sleek drop menu with simple at-a-glance access to settings, privacy, company pages/information, etc..

Adding easy-access for managers to multiple company pages is a big win.

In summary (conclusion)

My conclusion is a job well done! A big complement goes out to LinkedIn for injecting much of the vital user feedback they have received and which has been floating around community forums for years.

I am looking forward to uncovering more features as LinkedIn's journey in this area continues and I will keep my readers posted. Stay tuned, to capitalise on Glenn's future instalments of LinkedIn's new features makeover or if you would like to read more articles similar in nature to this one (or the many more related digital topics Glenn writes about, for example; Augmented Experiences, Artificial Intelligence, Bots, Chatbots and more, Digital Strategy, Online Marketing techniques).

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Article written by Glenn Miller.
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Glenn Miller is Digital Strategy and Online Marketing Specialist with a current interest in Augmented Experiences particularly surrounding Bots, Chatbots and Artificial Intelligence. Glenn is available as a conference speaker, digital and online marketing trainer and is a contributor to a wide variety of related publications.